Yarrr. My name is Karlo Bradica and you “somehow” boarded my ship blog.
I’m an E-commerce specialist with over 7 years of experience, Facebook advertising professional with more than 3 million $$$ lifetime spend, a Certified Google Analytics & Adwords expert and also wannabe shopify pirate, you know Wheelio, right?
Joke aside, I live and breathe e-commerce. I love the thrill, I love the work and I love getting results. There is no better feeling than hustling at 4AM, tweaking funnels, ads, landing pages and watching people convert on your site. Nothing beats that feeling. Except rum. Lots of it.
Hope you will find valuable content and I would really appreciate your feedback, case studies, questions, so feel free to contact me anytime.
I am really happy to announce that the PRO version of Wheelio is finally LIVE. PRO stands for mega awesome version, that will simply blow your minds. Nothing less. And it means, that new stuff will be added in the PRO version and if you use it, you are automatically 100% pro e-commerce pirate. No joke. 100% guaranteed. Who are the PRO users? This update is not for ...
I get a lot of questions, hey captain, the best looking and smartest pirate of them all, please help me with remarketing. Me being lazy, I didnt help no one (you know that is not true!) but when I saw one of those crappy ads that majority of the so called gurus use, I was triggered to write this article. TRIGGERED! You know what ad Im talking about? "Did life get i ...
New Facebook format - a legit one this time :) Looks like Zucky (this is how he lets me call him, we are bros), Mark Zuckerberg for you peasant pirates is really busy these last few months, financial reporting is right around the corner :) You ask why? Well, looks like we have another ad format LIVE and ready for pillaging of the newsfeed sea of meme posts and s ...
Aloha Facebook / Shopify lovers! By now you are already used to fine stuff coming from this ship, but this one is damn fine. A few weeks ago in the dark Bermude triangle of ecommerce a small hack rised up to the surface and all the marketers were just stunned how they didnt think of this before. I think the first one to go public was LukePeerFly. Kudos to you brave ...
Hey pirritos (this is how my buddy Yousef would call you guys and I like it, so I will use it occasionally! - Shoutout to mr. Y. Khalidi), Ive been getting more and more questions regarding what stuff I use on my stores and what do I recommend for them, so I decided Im gonna do a little short article about stuff that could help you in the long run. The only run that ...
You got laid, I mean leads, what now? Well, luckily for you the hard(er) part is over. You actually convinced someone that your content/product/offer is worth of their email. Congrats! This was a hard task to do (not really if you have Wheelio), but somehow you managed and got their email address. This is not a small task, because people really dislike giving awa ...
Hey all, Dont know if you already tested this, but people seem to missed this Facebook Ads update, not sure how, since it was a really big one. Not in scale of changes, but a big opportunity for us ads guys. Facebook ads are indeed tricky and there come periods of shorter time frames when one type outperforms the other, no matter what you do. And sometimes the pure ...
Hey everyone, well I didnt write a good article for a while now, but I guess most of you know the reason (super busy with Wheelio) and I simply didnt find the extra time. Its not like I have time now, but sometimes your blog is more important than sleep - and this is the time. All of you (most) use and know what remarketing is some of you know that its more than mil ...
Exit revolution has begun After months of testing and developing I can finally proudly present my newest app. I wont be modest, since the app is really something else, something you havent seen yet. In my previous post I wrote about exit popups and why they work, but I wrote you have to do something special to make people leave their info and eventually make a pu ...
To all my pirates. I would say sorry for not providing you with pirate wisdom, but Im a pirate and we do not apologise to anyone. Also, Im working on a new fix to help you with your conversion rates and we were really really busy, since we had a lot of work to do and we also like to drink, and I can say these two do not mix well. Productivity isnt really good when m ...